Western Australia-based digital advertising firm Signifi Media has been named the Small Business of the Year at the 2022 Rise Business Awards. The awards celebrate the innovation and success of local businesses, with winners revealed at a formal gala dinner.
As one of nine category winners, Signifi Media stood out among businesses assessed for their creativity, resourcefulness, sustainability, and excellence. Open to businesses of any size or age, the Rise Business Awards highlight exceptional achievements, with winners receiving a cash prize and media coverage to spotlight their success.
The 2022 winners were selected by a panel of 19 esteemed Western Australian business leaders, who evaluated entrants against set criteria. The Small Business of the Year category specifically recognizes companies with 10 to 30 full-time equivalent employees that have been operating for at least three financial years.
Signifi Media is a trailblazer in the AdTech space, utilizing cutting-edge technology in marketing automation and performance advertising. Their proprietary platform, Loopa Automate, streamlines digital advertising with tools like dynamic creative optimization (DCO), a first-party data segmentation platform, and a cookieless Audience Extension approach. These innovations allow them to deliver superior results across all campaigns.
Alongside their advanced technology, Signifi Media offers a comprehensive suite of services, including digital strategy, creative design, and web development. Their commitment to transparency and customer service has solidified their place as a leader in digital marketing, programmatic advertising, and SEO.
Previous recipients of the Small Business of the Year award include Hera Engineering and Limestone Coast Brewing. This year, Signifi Media faced strong competition from companies like Regen Power, Plico Energy, Westsun Solar, and Perspektiv Australia.
Signifi Media is honoured to receive this prestigious award, reinforcing their ongoing dedication to innovation and customer satisfaction. The company looks forward to continuing its role as a leader in the digital advertising industry.

